Horseshoe Council Bluffs, formerly Bluffs Run Casino, is the largest casino in all of Iowa.

The Horseshoe opened in March of 2006 after an $86 million dollar renovation and expansion.  It is now the Omaha-Council Bluffs market's only land-based, full service casino, bringing in a new era of gaming to the Midwest. 

With roughly 100,000 square feet of gambling space on a single level - and a host of amenities located immediately adjacent to the gaming floor - the renamed Horseshoe Council Bluffs brought a new level of casino gaming experience to the market. Combining the most popular tables and slots with live greyhound racing and simulcast thoroughbred racing, Horseshoe Council Bluffs offers the broadest array of wagering options in the region.

As one of the Harrah's Entertainment, Inc. family of casinos, Horseshoe Council Bluffs features the award-winning Total Rewards® player loyalty program. Widely recognized as the industry leader, Total Rewards allows customers to earn comps and perks at Horseshoe Council Bluffs and redeem them at other Harrah's-owned casinos across the country, including premier gaming markets such as Las Vegas, Atlantic City, Lake Tahoe and New Orleans.

In addition to its gaming prowess, the Horseshoe name is known for providing excellent dining options and exciting entertainment. Horseshoe Council Bluffs holds to that model, offering a 400-seat buffet featuring live-action food stations with cuisine from around the globe; a 140-seat Jack Binion's Steak House with a private dining area; JB's Cafe, an 80-seat venue featuring colossal sandwiches, salads and desserts; and the 300-seat Whiskey Roadhouse bar and entertainment venue that can be expanded to 500 seats for special events.

Harrah's finalized its purchase of Horseshoe Gaming Holding Corp. in July 2004. The Council Bluffs property becomes the fourth Horseshoe casino in operation. The other Horseshoe casinos are located in Hammond, Ind.; Tunica, Miss.; and Bossier City, La.

Harrah's Entertainment, Inc. is the world's largest provider of branded casino entertainment through operating subsidiaries. Since its beginning in Reno, Nevada 68 years ago, Harrah's has grown through development of new properties, expansions and acquisitions. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.