Horseshoe Council Bluffs, formerly Bluffs Run Casino, is the largest casino in all of Iowa.
The Horseshoe opened in March of 2006 after an $86 million dollar renovation and expansion. It is now the Omaha-Council Bluffs market's only land-based, full service casino, bringing in a new era of gaming to the Midwest.
With roughly 100,000 square feet of gambling space on a single level - and a host of amenities located immediately adjacent to the gaming floor - the renamed Horseshoe Council Bluffs brought a new level of casino gaming experience to the market. Combining the most popular tables and slots with live greyhound racing and simulcast thoroughbred racing, Horseshoe Council Bluffs offers the broadest array of wagering options in the region.
As one of the Caesars Entertainment, Inc. family of casinos, Horseshoe Council Bluffs features the award-winning Total Rewards® player loyalty program. Widely recognized as the industry leader, Total Rewards allows customers to earn comps and perks at Horseshoe Council Bluffs and redeem them at other Harrah's-owned casinos across the country, including premier gaming markets such as Las Vegas, Atlantic City, Lake Tahoe and New Orleans.
Caesars Entertainment finalized its purchase of Horseshoe Gaming Holding Corp. in July 2004. The Council Bluffs property becomes the fourth Horseshoe casino in operation. The other Horseshoe casinos are located in Hammond, Ind.; Tunica, Miss.; and Bossier City, La.
Caesars Entertainment Corporation is the world's largest casino entertainment company. Since its beginning in Reno, Nevada, more than 70 years ago, Caesars has grown through development of new resorts, expansions and acquisitions, and now operates casinos on four continents. The company's resorts operate primarily under the Harrah's®, Caesars® and Horseshoe® brand names. Caesars also owns the World Series of Poker® and the London Clubs International family of casinos.
Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.